Pro Search Engine Optimization > Pros at Search Engine Optimization (SEO)

Are you ready to launch your WordPress website? When you are in the process of designing a highly functional WordPress website, you must as well consider hiring reliable services from a professional WordPress hosting service provider. When you come across the best hosting service provider, it can help you a lot in managing the overall online business with much ease. However, finding a reliable WordPress web hosting service provider is quite an overwhelming task. There are several factors that you need to consider before hiring services from a reliable WordPress web hosting service provider.

What is the Best WordPress Hosting Plan for Your Business?

When you are selecting the best WordPress hosting plan for your business, here are some points to consider:

Shared Hosting: Shared hosting is considered to be one of the cheapest hosting services out there. Shared hosting under the WordPress hosting plan is considered ideal for those businesses that witness reduced or low traffic on the website. The leading shared hosting service providers are known for setting up multiple customers on a single server. On the given network, all the available customers share the existing resources of the network including the memory, CPU, hard drive space, and so more.

With shared hosting, it turns out highly cost-effective for the startups or new businesses out there. The hosting provider is known to handle the server responsibilities as well as the overall security of the network.

Virtual Private Server: In a typical VPS hosting server, each entity tends to have dedicated and reserved resources. Using this hosting provider, the other users or parties are not able to share the available resources like the hard drive, CPU, processor or memory power.

VPS hosting servers are known to be less expensive in comparison to dedicated hosting servers and are more powerful in comparison to the shared hosting servers. Moreover, additional resources can be easily added to the VPS hosting servers with the help of the VPS account without any need for account migration.

Managed WordPress Web Hosting: This type of web hosting implies that you are required to pay some amount to the specific web hosting service provider who is responsible for taking care of the respective server management operations. With this hosting service provider, you are required to pay to the particular hosting provider and make use of the infrastructure that has been specifically built for hosting the WordPress websites and blogs. The Managed WordPress web hosting and reseller hosting service providers are usually equipped with a support team for resolving all the server-related issues.

When you are considering hiring services from a reliable web hosting WordPress service provider, then you must take into consideration several factors including the overall performance, speed, quality of customer support, uptime, cost, and so more. Selecting the right web hosting service provider can help your business significantly as you are able to manage the operations & security of the website. Moreover, you can also enhance the overall performance of your site.

Backlink Factors

If obtaining links or building links you want to consider the domain age, typically, the old the domain the better as it is viewed as having history with Google and potentially long lasting links.

Without doubt, the number of root domains you have linking to your site is a factor in the Google algorithm.

Particularly if people are gaming the search engine results, having multiple sites hosted under the one web hosting company and under the same C-class IP will look suspicious. Therefore links coming for the same C-class IP will typically only count as one link.

The number of linking pages also has an effect. For example a site wide link contained within a side-bar on a WordPress site will generally only count as one link in the eyes of Google. I would suggest not building these types of links as it again could be viewed as a dodgy form of link building. Instead relevant contextual links is what you are after (more on this here).

Use of the ALT tag for images and image links. This is a good method to use to vary your link building and also looks neater to someone who is viewing the site that the link is coming on.

Google still gives more weight to .edu and .gov domains. However, with that said, a spam comment on a student’s site that is a sub domain of the University or College will not necessarily be of benefit.

Page Rank (PR) of the linking page will factor too. Although not as relevant now, I would still use it as an indication of the strength of the page. In general, the higher the PR the better.

Authority of the linking domain plays an important factor. A link from a high authority domain will usually give a significant boost in search engine rankings. How do I know what a high authority domain is I hear you ask, simply use ahrefs.com. It will give you a basic overview of the site and show you some of the links too.

Getting links from competitors is another factor that will create a powerful backlink. For example a competitor may have a link pointing to a site that you could potentially get a link from, this would be useful. Or if you somehow manage to get a competitor to actually link from their site to yours. This will be ultimate in terms of link profile and will give authority with regards to the niche you are in.

Social shares are increasingly becoming more and more useful. Although not a massive factor in the grand scheme of things, but still carries some weight. In particular, Twitter shares have the most weight. Therefore, I would suggest you build your Twitter followers then post Tweets with links to your site promoting xyz product.

Now, this is a biggy, relevant contextual links. Like this one seohello.co.uk. Contextual because the link is within this text contained within this paragraph/bullet point list. And importantly relevant, because they provide search engine optimization services. Thus, the content is of a related nature i.e. links and link building.

More to follow about backlink factors…